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Home : May 07 2014 Computer News : Michael Zimmerman Hedge Fund Prentice Capital Believes iBeacon A Game Changer for Mobile Retail

Michael Zimmerman Hedge Fund Prentice Capital Believes iBeacon A Game Changer for Mobile Retail

May 07, 2014

CHICAGO, May 7, 2014 /PRNewswire/ -- Michael Zimmerman, CEO of Prentice Capital believes most consumers will be prepared to give up some privacy in exchange for coupons or personalized deals, and that Apple's iBeacon shopper tracking technology opens up enormous opportunities for...

Link: http://www.prnewswire.com/news-releases/michael-zimmerman-hedge-fund-prentice-capital-believes-ibeacon-a-game-changer-for-mobile-retail-258327371.html
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