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Microsoft Surface pricing makes sense, analyst says |
December 16, 2012
Tablet makers have tried to chip away at Apple's popularity by offering much cheaper products, but Microsoft has taken the unusual step of going head-to-head on pricing with the iPad.
An analyst says there’s good reason for the Surface price tag, which starts at $499, the same price as basic versions of Apple's latest iPad.
While previous releases of Windows operating systems have spurred a surge in PC shipments, that hasn’t been the case with Windows 8. That’s according to Aysmco research analyst Horace Dediu, who says that while there has been growth if you combine the traditional PC and tablet markets, any such growth comes on the tablet side, indicating “the shift toward tablet computing is clear.”
It makes sense when you consider that user interface experts — and lots
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Link: http://www.pcworld.com/article/2020621/microsoft-surface-pricing-makes-sense-analyst-says.html
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