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Nintendo sticks to its console guns despite Wii U flop |
January 30, 2014
Nintendo won’t be abandoning hardware or licensing its game titles for use on smartphones, its President Satoru Iwata told analysts in Tokyo.Although he bowed in apology for the company’s lackluster performance and has reportedly accepted a 50 percent pay cut, Iwata said Nintendo will not abandon the hardware business, but will try to reach out to gamers through marketing on smart devices, make the most out of the struggling Wii U console, and license game characters to new partners.Popular games like the Mario franchise will not be released on smart devices, Iwata said, adding that releasing games as they are wouldn’t be the best entertainment experience for smart devices.To read this article in full or to leave a comment, please click here
Link: http://www.pcworld.com/article/2092960/nintendo-sticks-to-its-console-guns-despite-wii-u-flop.html#tk.rss_all
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