Rap Genius is now just 'Genius,' wants to annotate all the things

July 13, 2014

Rap Genius launched in 2009 as a way to help others better understand the meaning behind rap lyrics, but it’s since expanded into other areas as well. On Friday, the site dropped the “Rap” from its name and rebranded as “Genius” to better reflect its broader focus. “Any text can be as layered, as allusive and cryptic, as worthy of careful exegesis as rap lyrics,” Genius cofounders Tom Lehman and Ilan Zechory explained in a post announcing the change. “Furthermore, it’s simply not possible to create a website that annotates rap alone, just as it’s not possible to create a website that annotates any individual slice of human culture—because no slice of human culture stands on its own.”To read this article in full or to leave a comment, please click here

Link: http://www.pcworld.com/article/2453293/rap-genius-is-now-just-genius-wants-to-annotate-all-the-things.html#tk.rss_all