Sticking to business can help Lenovo smartphones shine in the U.S.

May 28, 2013

Lenovo may be the only major PC maker to weather the disastrous first quarter with nary a decline in shipments, but success isn't earned by sitting flat on your heels. While the rest of the industry scrambles to stem the PC bleeding, Lenovo's brass is busy planning an audacious expansion into the U.S. smartphone arena in the next year. "Smartphones are our new opportunity," Lenovo CEO Yang Yuanqing told the Wall Street Journal. "As a public company you always have to consider how to grow." Indeed, while Lenovo's PC sales were flat, its smartphone sales were up a whopping 206 percent year-over-year in last quarter, thanks to the company's strong showing in Asian markets. Now, Lenovo is looking to go west, young man—where it will no doubt slam headfirst into the dominating duo of Apple and Samsung. Mighty companies have struggled to conquer this particular two-headed beast. HTC, RIM, Motorola, LG, and Nokia have all faltered in the face of iPhones and the Galaxy line. So how can Lenovo succeed where so many have failed? To read this article in full or to leave a comment, please click here

Link: http://www.pcworld.com/article/2039921/sticking-to-business-can-help-lenovo-smartphones-shine-in-the-u-s-.html#tk.rss_all